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Bill Taylor recognized by the Southern Georgian Bay Chamber of Commerce

President's AwardOn February 24, 2004, the Honourable Garfield Dunlop, Member of the Provincial Parliament for Simcoe North, Ontario, presented the prestigious Southern Georgian Bay Chamber of Commerce "President's Award" to William E. Taylor, Publisher of Power Boating Canada Magazine and President of Poker Runs Inc.
(Right: Picture of the award. See large picture)

In his address to the assembled guests, the Honourable Mr. Dunlop had the following remarks, which are featured on the citation accompanying the award:

"It is an honour and privilege to acknowledge the dedication and commitment you have given to achieve this prestigious award. I am certain that your family and friends are very proud of all of your accomplishments. Ventures such as yours are at the heart of our economic climate and progress."
                                       The Honourable Garfield Dunlop, MPP Simcoe North, Ontario.


BACKGROUND INFORMATION

William E. Taylor,
President & Publisher,
Power Boating Canada Magazine,
Poker Runs Inc.

Boating enthusiasts throughout Canada have enjoyed reading Bill Taylor's Power Boating Canada Magazine since its inception in 1985. For this generation of outdoor enthusiasts, the magazine reflects their nautical lifestyle in a manner that is both entertaining and informative, with a distinctly Canadian flavour.

But there is much more to Bill Taylor than you might expect… an avid outdoor enthusiast, Bill broke into the publishing business more than 40 years ago as a sales representative, setting records for advertising sales in every position he held. Bill was also among the top motorcycle racers in Canada, winning in the ice races, motocross, and road race categories, and on the snowmobile racing circuit as well.

With his partner, Andre C. Gagnon, Bill ran the very first snowmobile show in Canada, followed by the first motorcycle show a year later.

With his contacts in the snowmobile and motorcycle industries, and his background in advertising sales, it was a natural move for Bill to channel his skills into his own business.

In 1969, spurred on by his success working for other publishers, he started CRV Publications Canada, based in Montreal. The company was the first to publish magazines for Canadian snowmobile enthusiasts, and soon branched out into the recreational vehicle market with Camping Canada's RV Lifestyle Magazine. All of Bill's titles were published in both English and French language editions.

Bill's interest in pleasure boating inspired the creation of Power Boating Ontario Magazine in 1985. The title was an instant success, and at the request of the power boating industry Bill expanded the scope of the publication in 1986 to create Power Boating Canada Magazine.

Inspired by the popular television show "Miami Vice", Bill turned his flair for promotion up a notch. As part of the national promotion of the new flagship publication, Power Boating Canada, Bill wanted to display the Miami Vice boat at shows across Canada. The concept evolved quickly, but the original boat was booked solid, so Power Boating Canada and Wellcraft boats created a replica of the 43' offshore performance boat featured on the hit television series. Bill's Power Boating Canada team hit the road, exhibiting the "Vice Boat" at shows from sea to sea. The sleek deep-vee race boat attracted attention throughout the country among all types of boaters, and fans began to follow the "Vice Boat" to on-the-water events throughout eastern Canada. There were even "Don Johnson" look-alike contests, where winners would enjoy a weekend aboard the "Vice Boat" as guests of Bill and Marilyn Taylor.

Bill saw the tremendous potential for performance boating events, and along with his team - Marketing Director Richard Crowder and Chief Boat Tester Doug Dawson, created the first Power Boating Canada Georgian Bay Poker Run in 1986. Following a course that brought the fleet of performance boaters to five towns along the shores of Georgian Bay, the Poker Run participants enjoyed the sights and sounds of the region, collecting a sealed envelope with a single "Poker Run Card" at each stop. At the end of the run, the sealed envelopes containing the playing cards were opened by the judges, and the Poker Runner with the best hand was declared the winner.

This concept enabled performance boaters to enjoy their sport in a safe and organized manner, and attracted tens of thousands of spectators to the area… the boats, every one an example of the leading edge of marine technology, were paraded on their trailers through the host town, and all spectators were invited to view the boats at their moorings both prior to and after the event.

Over the years, the Power Boating Canada Georgian Bay Poker Run has become one of the most popular tourist attractions in the area, bringing thousands of cottagers to the waterfront to see "the Lamborghinis and Maseratis of the water", and attracting a fleet of spectator boats that now numbers in the hundreds at each "Poker Run card stop".

The Power Boating Canada Poker Run has made Penetanguishene, and the neighbouring Georgian Bay communities household names among performance boaters throughout North America, bringing international attention to the region as one of North America's finest boating destinations.

Each year, the Georgian Bay Poker Run is promoted extensively through Power Boating Canada Magazine, and Bill's U.S. publication, Poker Runs America Magazine. Published accounts of the event, complete with spectacular photography of the boats and the tourism attractions, have been enjoyed by millions of readers and visitors to the Power Boating Canada and Poker Runs America websites.

Through his efforts, Bill Taylor has brought thousands of boating enthusiasts to the area, directly and indirectly generating many millions of dollars in revenue for the local tourism industry, as well as very generous donations to local charities. On Poker Run weekend, the sleepy August morning may be interrupted by the thundering roar of hundreds of performance boats firing up tens of thousands of horsepower, but for businesses in the Georgian Bay region the music of those engines rings cash register bells throughout the area.

Power Boating Canada also owns and operates Poker Runs in the 1000 Islands; Montreal; Sorel, Quebec; Lac Leamy, Quebec; Quebec City; Toronto; and Bill's U.S. publication, Poker Runs America, stages events in Sarasota, Florida; Fort Myers, Florida; Cleveland, Ohio; and Alexandria Bay, New York. Poker Runs America also sanctions several other events through its subsidiary, the American Poker Run Association.

For additional information, please contact Poker Runs Inc. at 800 354 9145. (Page Top)
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